The Global Ecolabelling Network

The three strategic objectives for the GEN have been identified:

1. Capacity Building and Membership Growth
2. Enhanced Co-operation and internal member communications
3. International Promotion and Awareness Raising.

GEN plans to work towards these objectives by:

• managing and implementing technical assistance aids for new and developing ecolabelling programs
• further developing communications in order to enhance co-operation among members, with particular emphasis on exploring opportunities for harmonisation of specifications and mutual recognition
• participating in a range of information sessions for international intergovernmental bodies
• Addressing any concerns that ecolabelling may restrict trade by promoting recognition that ecolabelling in fact enhances trade
• developing partnerships with other environmental labelling organisations to encourage the marketplace to drive environmental improvement